SCOTTSDALE, Ariz. (FWAA) – The legendary Beano Cook
has been named the 38th winner of the Football Writers Association
of America's Bert McGrane Award.
The Bert McGrane Award, symbolic of the association's Hall of
Fame, is presented to an FWAA member who has performed great service
to the organization and/or the writing profession. It is named after
McGrane, a Des Moines, Iowa, writer who was the executive secretary
of the FWAA from the early 1940s until 1973.
Cook, 79, a college football commentator for ABC/ESPN since 1986,
worked as a sports information director at Pittsburgh from 1956-66
and publicized college football for ABC from 1966-74. He did the
same for CBS from 1977-82, then returned to ABC to work in front
of the camera as a college football commentator before joining ESPN.
"I'm shocked," Cook said on an ESPN podcast last month. "The
only person more shocked in recent years over getting picked was
Sarah Palin. I've come to the conclusion that if you live long enough,
you're going to get some type of award whether you deserve it or
The McGrane Award will be presented to Cook at the College Football
Hall of Fame enshrinement ceremony next summer in South Bend, Ind.
"Beano has always been an institution of passion and knowledge
for the sport," said Mark Blaudschun of the Boston Globe, who became
chair of the McGrane Award after winning it in 2007. "College football
has great stories, and we need Beano to tell them. He has no agenda,
just his passion for the sport."
Cook has been an FWAA member since 1956 and became a part of
the FWAA's 50-plus club in 2005 when, for the first time, the organization
honored members of 50 years or more.
The Football Writers Association of America, a non-profit organization
founded in 1941, consists of more than 1,200 men and women who cover college football
for a living. The membership includes journalists, broadcasters and publicists,
as well as key executives in all the areas that involve the game. The FWAA works
to govern areas that include gameday operations, major awards and its annual All-America
team. For more information about the FWAA and its award programs, contact Steve
Richardson at firstname.lastname@example.org or 972-713-6198.
• Bert McGrane Award